2018 Press Releases

Delaware Lottery TV Commercial Wins Davey Award

Dover, DE — This summer, the Delaware Lottery aired a television commercial as part of their Win in an Instant campaign. That commercial was recently recognized by the Academy of Interactive and Visual Arts with a Davey Award.

The Davey Awards is an international creative award focused on honoring outstanding creative work from advertising agencies, production firms, and design firms worldwide. Out of the 3,000 entries received in 14^th Annual Davey Awards, the Delaware Lottery was honored with a Silver award in the Commercials category.

The commercial, titled “It’s a Sprint”, was created and written by OneMagnify and filmed by Location 8. Both agencies have offices located in Wilmington, Delaware.

“It’s great to see such a positive response to our commercial,” said Vernon Kirk, Director of the Delaware Lottery. “This is an exceptional achievement and we couldn’t be more thrilled.”

The commercial ran from June into September, appearing on cable television and digital and social media. Watch the “It’s a Sprint” TV commercial here.

About the Delaware Lottery:
Since the start of operations in 1975, the Delaware Lottery has contributed nearly $5.2 billion to the state’s General Fund to help finance needed state services that benefit everyone in Delaware. The Lottery offers a variety of games: POWERBALL^®, MEGA MILLIONS^®, LOTTO AMERICA^®, MULTI-WIN LOTTO, LUCKY FOR LIFE^®, PLAY 3, PLAY 4, Keno^®, iGaming and assorted Instant Games, Video Lottery, Sports Lottery and Table Games. Delaware Lottery game and promotional details are available at delottery.com, at licensed locations, and from the Lottery’s office in Dover.

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